The 31st China International Furniture Exhibition

Sep 15, 2026

Exhibition News · Furniture China 2026

The 31st China International Furniture Expo

Anji Xinnai Furniture Co., Ltd. has just closed four strong days at Asia's leading furniture sourcing event - one city, two shows, and more than 3,200 home-furnishing brands under the roofs of the Shanghai New International Expo Centre.

September 8 – 11, 2026
Shanghai Pudong · SNIEC
One City, Two Shows
4
Days on the show floor
3,200+
Brands across both venues
9
Chair categories on display
OEM / ODM
Programmes open to partners

Held every September in Shanghai, the China International Furniture Expo is where the world's furniture buyers start their sourcing season. This year's edition ran under a "one city, two shows" format, pairing the main trade halls with a dedicated design event and drawing more than 3,200 brands together in Pudong. For a seating manufacturer, there is no better place to read where the market is heading - and to show buyers, face to face, what a factory can actually do.

Our Booth

 
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Insert the wide shot of the booth witnews-1279-1706h the Xinnai brand wall here

The Xinnai stand welcomed a steady flow of buyers from day one. The product wall put our newest ergonomic mesh chairs front and centre, with a QR code beside every model so visitors could pull full specifications, materials and packaging details straight to their phones.

What Drew the Crowds

 

Ergonomic Mesh Chairs

Our core range - adjustable lumbar support, breathable mesh backs and smooth headrest mechanisms - stayed occupied for most of the day. Buyers could sit, adjust and compare models side by side instead of judging from a catalogue.

Sit-Test First, Talk Second

Every chair on the stand was set up to be tried, not just viewed. From gaming and study chairs to bar and leisure seating, visitors moved through the full range in minutes - exactly how a seating decision should be made.

Face-to-Face Project Talks

Beyond product enquiries, we sat down with distributors and project buyers to work through OEM and ODM requirements - custom colours, branding, packaging and volume pricing, discussed in detail on the spot.

A Factory You Can Verify

Visitors who wanted to go deeper were invited to our production base in Anji, Zhejiang - the manufacturing heart of China's chair industry - to see the moulding, assembly and QC lines behind every model on the stand.

Moments From the Show Floor

 
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Day 1 - Swapping details with an overseas buyer right on the stand. Most conversations at this show start with a phone scan and end with a sample request.

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Day 1 - International buyers comparing the mesh collection against the product wall. The green and burgundy ergonomic models drew repeat questions all week.

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Day 2 - Walking a project buyer through specifications and trade terms. Chairs get people to stop; details like these close the order.

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Day 1 - Presenting the range beneath the Anji Xinnai brand wall. Every panel on display carried its own QR code for instant spec sheets.

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A buyer tests the executive chair
ON THE SPOT

A Middle East buyer puts our executive leather chair through a real sit-test while we pull up the configuration on a phone. Ten minutes later the conversation had moved from foam density to a 40-foot container. This is the part of the show no catalogue can replace - chairs are decided by sitting down, and orders are decided by trust.

The Full Range on Show

 

Nine seating categories travelled with us from Anji to Shanghai - the same lines available for OEM and ODM programmes all year round.

Ergonomic Chair
Office Chair
Gaming Chair
Study Chair
Bar Chair
Leisure Chair
Dining Chair
Waiting Chair
Drafting Chair
OUR HOME BASE
Anji, Zhejiang

China's chair-making heartland - where the country's office-chair supply chain, tooling and materials ecosystem is concentrated.

Being based in Anji means shorter loops from design to sample, mature local supply for mesh, mechanisms and bases, and a production team that turns exhibition feedback into next-season models quickly.

Everything visitors tried at the show is produced under one roof - and the same factory floor is open to partners who want to visit, audit or build a private-label programme.

Missed Us in Shanghai?

The show is over, the samples are not. Tell us which models caught your eye and we will send specifications, pricing and samples - or arrange a factory visit in Anji at your convenience.

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